Request: Create a new brand identity that would help the company stand out in a highly competitive industry to gain larger clients.
Results: Titan was about being intelligent, aggressive, powerful, and maybe a little bit witty. They were the basis for the new logo and the tagline (Unleash the power of together). The new brand came alive in ads, tradeshow booths, promotions and the development of masculine (and affordable) 3-color designs smart copy. They’re now getting clients that are bigger than ever before. Sales are up. The expansion of the brand has continued into packaging and even ad campaigns.